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Tariff D-Day: Who really pays the price when the U.S. ends de minimis?
Discover the impact of Tariff D-Day on consumers and artisans. Tariff D-Day reshapes costs, affecting small businesses and low-income U.S. buyers.
Astrid van Essen
Aug 214 min read


Not Sure Where to Start with AI? Take This 2-Minute Quiz to Find Out.
Not sure where to start with AI? Discover your AI readiness with our 2-minute quiz. Find out where to start with AI and boost your business!
Astrid van Essen
Jul 291 min read


How to Prepare Your Website for AI Search: Best Practices for Small Businesses
Learn how to prepare your website for AI search with our expert guide. Discover best practices for small businesses to optimise for AI search.
Astrid van Essen
Jul 184 min read


Speak Up and Get Found: Voice Search Optimisation for Small Businesses
Do you ever find yourself asking Siri or Alexa questions like "Where's the best coffee shop near me?" or "What are the opening hours of...
Astrid van Essen
Mar 7, 20243 min read


Mastering Google My Business: Boost Your Local Search Visibility
Are you already familiar with Google My Business? If you're a small business owner, chances are you've heard the term "local SEO" thrown...
Astrid van Essen
Mar 7, 20243 min read


Looking to Expand Beyond Amazon? Here’s What Sellers Need to Know for Etsy Success
Contents: Understanding Etsy's handmade-focused audience Tailoring your products and branding Learning Etsy's unique fee structure...
Astrid van Essen
Oct 18, 20232 min read
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